| Is
e-commerce dead?
by Paul V. Arnold
I think I’m going to do one of those
MTV "Where are they now?" features on the Gartner Group. Did
those guys split up and pursue solo careers?
Throughout 1999 and 2000, Gartner
released several reports forecasting astronomical utilization of
business-to-business e-commerce during a 24- to 48-month period.
Clearly caught up in the dot-com hype, the Connecticut-based research
firm predicted global B2B e-commerce would reach $1 trillion in 2001,
$2.2 trillion in 2002, $4 trillion in 2003 and $7.3 trillion in 2004.
It predicted online marketplaces would hold a dominant stake in the
overall market, and stated companies that didn’t take an aggressive
and immediate approach to e-business would lose customers and/or go
out of business.
"The B2B explosion is imminent,
fueled by a combustible mixture of investment financing, IT spending
and opportunistic euphoria," said Gartner analyst Leah Knight in
January 2000.
Well, it hasn’t quite reached
euphoria; and the explosion you heard earlier this year was NASDAQ’s
balloon popping.
Want reality? A Harris poll in January
2001 showed only 36 percent of industrial supply buyers currently use
the Internet to conduct any transactions. A Texas A&M University
study in late 2000 showed a combined 26 percent of MRO product
manufacturers and distributors accept orders online, and less than
half expected to be e-business enabled by December 2001.
Those dominant online marketplaces?
Among MRO sites . . .
• Eventory and SourceAlliance.com are
out of business.
• Excara (formerly
PurchasingCenter.com) closed its marketplace, is now focused on
software and services, and is struggling to survive.
• 44Degrees.com and Sorcity.com never
achieved critical mass.
• MROLink is focused on the catalog
business.
• TotalMRO.com was absorbed into
Grainger.com.
• MRO.com folded its marketplace into
its Maximo software offering.
• And, EqualFooting.com and
FacilityPro.com are mere niche players.
Does all this mean e-commerce is dead
or dying? No way. Far from it.
What it does mean is that it’s no
longer about hype, eye-popping Gartner predictions, or companies that
know little, if anything, about fulfillment.
Want reality? Read "Gee,
e-business," our cover story on General Electric. It shows how
Internet tools can dynamically impact a company, and how you can use
some of GE’s best B2B practices.
This article appeared in the
October/November issue of MRO Today magazine. Copyright 2001.
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