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Help
suppliers get lean
by
Dave Melhus
I
recently gave a lean supply chain presentation at a client’s
supplier conference. Having sat in the supplier’s seat, I can
appreciate the anxiety many of the suppliers faced when their customer
brought up the subject of lean. They were likely thinking, “What do
they want now? I already reduced my prices. I absorbed my raw material
cost increases. My delivery is the best in the industry. This customer
has already cost our firm a bundle in schedule changes, overtime,
large demand swings, special product, obsolete inventory.”
Toyota
uses the expression, “We do not want your profits; we want your
waste.” Unfortunately,
it is too easy to attack a supplier’s profits (demand price
concessions) or give away profits (by not changing inefficient
customer or supplier processes). As a supplier, I recommend being
proactive and becoming part of the solution vs. taking less profit.
I
also encourage the customer to expect improvement from their suppliers
(partners) or find a better alternative. A partnership is only as good
as the next best alternative. In other words, when the benefits of the
partner relationship become a commodity, the partners (either the
customer or supplier) have become lazy. The partners must not solely
rely on historical relationships to make future procurement decisions
or secure future business.
Lean
can help a partnership stay strong by making it difficult or
impossible to find that next best alternative. How? By establishing a
common understanding of the current wasteful processes within the
extended (supplier to end-user) supply chain and collaboratively
identifying wastes to eliminate.
While
most companies identify key supplier performance indicators or
establish random fundamental lean supply chain tactics, they seldom
establish ongoing cross organizational (company to company)
improvement teams aimed at significantly enhancing the extended supply
chain’s performance. Instead, they achieve improvements through
management attention (muscle) vs. true and lasting process changes.
Muscle
doesn’t work
Muscling
performance improvement leaves the perception that a lean supply chain
is about measuring, managing, passing waste on to someone else, having
less people doing more — or worst of all — having the customer
help with “your” problems when the helper is the source of many of
the problems.
My
past columns discussed an approach called value stream mapping or
analysis (VSA). The VSA methodology is a great tool to help an
organization see the waste in the flow of material and information
within its supply chain. For example, a simplified extended supply
chain flow path might look like this: End-user places an order,
producer schedules, producer orders, supplier enters order, supplier
schedules, supplier manufactures, supplier handles, supplier
warehouses, supplier ships, supplier delivers, supplier invoices,
producer receives, producer pays, supplier processes payment, producer
warehouses, producer handles, producer manufactures, producer handles,
producer warehouses, producer ships, producer delivers, producer
invoices, end-user changes his or her mind….and the process steps go
on.
The
complexity of extended supply chain value streams and functional
process mentality causes most organizations to shy away from diving
into the waste of these functional/cross organizational processes. But
the rewards are enormous.
Where
to begin
Those
willing to tackle supply chain waste typically ask, “Where do we
start?” and “How much detail is required?”
Start at the level that allows you to see enough waste to
accomplish your goal. Often, people make the mistake of mapping
everything and doing nothing.
Once
you’ve identified the goals of the supply chain, determine key
stakeholders required, and allow the time and structure to support the
improvement process. Many organizations talk about continuous
improvement but do not have the infrastructure or involvement of the
entire supply chain to implement potential improvements.
If
your organization tried a similar approach but you have not achieved
desired results, ask yourself:
1)
Was the waste that you eliminated tied to your objectives?
2)
Are there processes that have been deemed off-limits?
3)
Are your efforts intense enough?
I
can think of no better way to become an indispensable partner with a
supplier than to become intimate with the downstream processes that
affect your organization. Be part of the solution and you will not
have to look for the next best alternative.
Dave Melhus, the former vice president of operations for Iowa’s Vermeer
Manufacturing, is currently a VP with Simpler Consulting. He can be
reached at 641-620-1320 or by e-mailing davem@simpler.com.
This
article appeared in the April/May 2005 issue of MRO Today
magazine. Copyright 2005.
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