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Inside
Intel
The semiconductor
mega-company lowered its injury/illness rate to .19 and is now setting
its sites on zero. How does your safety record stack up?
by Paul V. Arnold
The
average U.S. manufacturing company records nine work-related injuries
or illnesses each year for every 100 full-time employees.
Nine
out of 100.
Are
those acceptable odds for you and your co-workers?
Whether
you find comfort or discomfort in that statistic, consider that Intel
Corporation,
the world’s largest maker of semiconductor chips, has an
injury/illness rate of .19 per
100 employees.
That’s
point-19, and encompasses 85,000 Intel workers at plants in the United
States and 50 other countries.
Put
a different way, with the current rate, a given group of 100 Intel
employees would see nine work-related injuries or illnesses in 47.25
years.
How
about those odds?
Why
are Intel plant employees so much safer than you?
While
there are pluses to working in high tech — no two-story cauldrons of
molten metal or whirring monoliths that mix, chop or slice — it is
far from a hazard-free business. The intricate manufacturing process
involves an assortment of chemicals (including sulfuric and
hydrochloric acid) and gases. Plant employees operate and maintain
high-voltage machinery. Shipping and receiving docks are prone to
material handling issues. And, assembly and office work can trigger
repetitive motion disorders.
Those
are reasons why the average semiconductor and computer products
company approaches 2 injuries or illnesses per 100 employees, and that
the average electronics manufacturer comes in at 5.7 per 100.
“If
you think this is a no-hazard industry, talk to Dow and Du Pont, which
handle some pretty dangerous stuff day in and day out,” says Jim
Wick, an Intel corporate environmental, health and safety manager and
a former Du Pont manager. “We face the same sort of hazards.”
MRO
Today visited Intel’s Arizona manufacturing operations to find out
its secrets to becoming more than 4,500 percent safer than the average
manufacturer, and why it thinks “zero incidents, zero injuries” is
not just a goal, but a possibility.
Embracing paranoia
The
saying goes that some companies talk about safety and others do
something about it.
Intel engineered a third category, those that obsess about safety.
The
company bombards workers and visitors with safety messages from the
time they enter a facility to the time they leave it.
Placards
offering safety tips are found in nearly every hallway. Safety scores
and incident totals are posted on every bulletin board. And, (this is
100 percent true) safety newsletters are posted inside every bathroom
stall and above every urinal.
“Getting
the same message out to everybody in the same way is a challenge at
this large of a facility,” says Dane Parker, corporate services site
manager for the 6 million-square-foot Arizona operations, which
includes facilities in Chandler and Ocotillo. “We flood people with
as many sources as we can to keep that awareness up.”
Parker
chalks it up to Intel culture.
“One
of our founders, (current chairman) Andy Grove, said, ‘Only the
paranoid survive.’ We
have this mind-set that, when things are going real well, we are
convinced there is something we are missing or that something is going
to change,” says Parker. “As this has truly become a part of
individual employees’ culture and their lives, it becomes less
important to keep reminding them about it. But at the same token, it
is serious enough that we are afraid to stop reminding them. It’s
one of those things that we never want anybody to take for granted.”
Every
injury is serious. Every injury is personal. That’s why Parker has
no problem recounting the details of every manufacturing injury that
has occurred this year at Intel Arizona. He is, however, helped by the
fact that only two people (out of 3,760 production/ manufacturing
workers) have been injured, and that the incidents have been more
comical than critical.
“A
chair broke when an employee was sitting on it, giving that person a
strained back,” he says.
“In the other one, an employee carrying something saw someone in his
peripheral vision. He turned to miss the person and strained his
back.”
That’s
it. There is nothing on the books for chemical burns; electrical shock
or burns; forklift accidents; musculoskeletal disorders; or injuries
to the eye, head, hand, knee, neck or wrist.
Parker
says there are three keys to achieving this type of safety success,
and any manufacturing company can apply them. They are:
1)
Management commitment
2)
Employee commitment
3)
Sustainable programs
Management commitment
Parker
says Intel began applying its paranoia for perfection to the area of
safety in the mid-1990s, and it was led by current chief executive
officer Craig Barrett.
“We
realized the path that we were on wasn’t getting us where we really
wanted to go. We were very middle of the road in both our industry and
in manufacturing in general,” says Parker. “About that time, Craig
(who was then Intel’s chief operating officer) stood up and said,
‘Hey, what do we need to do in order to be the best in the world at
this?’”
Barrett’s
question served as a rallying cry for Intel managers, including
himself, to get more involved in improving safety. As is the Intel
culture, it became an obsession.
Barrett
made cameo appearances in company safety training videos, usually
playing the role of the unsafe worker. His memos to employees included
at least some mention of safety. And, he grilled managers during
performance reviews about their safety records.
Others
followed suit.
Company
vice presidents started visiting plants to have lunch with line
managers and hourly workers and get their thoughts on safety
strengths, weaknesses and opportunities.
“That
really got the message out to all employees that this was something
that not only their manager cared about, but their manager’s manager
cared about,” says Parker.
Senior
leaders started to meet regularly to review trends, patterns,
incidents and gaps, and best
practices and trouble spots were communicated to all Intel locations.
“We
built a client/server-based tool called EHS (Environmental, Health and
Safety) Workstation,”
says Wick. “All incidents are entered into it. The information not
only recaps the investigation, but serves as a fix-it note to all
other sites. All sites must review the information, and if it applies
to them, they have to deal with it and fix it. That helps eliminate
repeat incidents.”
Wick
and Parker provide an example of Workstation’s power.
A
maintenance technician called in to do electrical work on a piece of
production machinery performed his usual lockout routine. As he
started his maintenance task, another worker noticed a spark and
yelled for him to stop the job.
“The
tech started hunting for a secondary power source and, sure enough,
there was one that wasn’t identified beforehand,” says Wick.
The
incident report and revised electrical safety procedures were quickly
sent to all Intel managers.
“It
became required learning for the rest of us,” says Parker.
Employee commitment
With
management committed and obsessed, Intel’s injury/illness rate
improved to a world-class
.8 per 100 employees by 1997. But managers acknowledged that lasting
success and “best of the best” status would be impossible without
equal pull from hourly workers.
Employees
more than accepted the challenge. It all started with a
management-created program called SMBWA, or safety management by
walking around.
“It’s
amazing the amount of stuff that goes ignored,” says electrical
engineering technician Tony Martinez III. “That’s where this came
from. It gets you to open your eyes. If you are out and about and see
a hazard or unsafe practice, write it down and submit it (to your
supervisor or at any
small- or large-group meeting).”
The
appropriate department — maintenance, production, EHS, etc. — can
then address the issue.
But
SMBWA isn’t just about pinpointing deficiencies. It’s also a way
to give a pat on the back to workers, managers and departments that
initiate safety improvements or exercise proper safety practices.
Individual
participation expanded into team-based initiatives.
One
of these, a management idea, led to the formation of teams that attack
different areas of risk within departments and plant areas.
At
Intel Arizona, 15 teams address production floor safety concerns. Each
consists of more than a dozen hourly workers (including two serving as
a team chairperson and vice chairperson) and one
management sponsor. The manager’s job is simply to provide resources
and eliminate roadblocks.
“The
manager will offer up a problem in a given area, and the team will
brainstorm and come
back with solutions,” says Parker.
The
team leaders compile all of the documentation, make decisions on
solutions and lead implementation on the necessary process changes.
They wrap up a project by filling out a process
control document that lists all changes, the reasons behind the
changes and the expected results from the changes.
One
team project worked to standardize an area’s selection and usage
practices for hard hats and other pieces of personal protective
equipment. Best practices such as these are shared at a plant’s
manufacturing safety team meeting.
Intel
Arizona employees created another team-based initiative — ESST, or
employee-sponsored safety team — in 1999. Its focus is twofold:
1)
address the areas not covered by traditional safety teams or EHS
managers; and,
2)
promote safety awareness and participation.
An
ESST focusing on communication provides forums where workers can
express concerns or ask questions to subject matter experts.
Another
focuses on parking lot safety, which makes sense when you consider the
dangers when thousands of cars arrive and leave the lot with each
shift.
Thanks
to SMBWA and teams, Parker states that 60 percent of his site’s
employees are “actively
participating in some way to improve safety.”
This
employee commitment helped improve Intel’s injury/illness rate to
.46 for 1998, .3 for 1999,
.26 for 2000 and .19 for 2001.
Sustainable programs
Programs
— some simple, some complex — are just as important to achieving
sparkling safety numbers.
Among
complex programs, safety is engineered into the design of plant
systems and machinery.
An
internal example is isolating, double-enveloping and labeling all
pipes that contain dangerous
chemicals. Double-enveloping assures chemical containment in the event
of pipe leakage.
An
external example is working with equipment suppliers. Intel holds a
design conference each year to discuss safety, quality and cost issues
with these companies. One-on-one talks are also utilized.
“We’ve
asked suppliers to change their designs,” says external affairs
manager Gary Niekerk. “We’ll tell them, ‘The panels are too
heavy. You need to cut each into two pieces so our employees can lift
them off for maintenance.’”
Additionally,
Intel safety managers work with suppliers to improve that supplier’s
safety performance. That, in turn, improves the supplier’s bottom
line and can mean better prices down the road for Intel.
Among
simple solutions, Intel cross-trains a large percentage of its
production employees and incorporates some job rotation.
“If
there are issues with a task, we’ll rotate people within that
area,” says manufacturing technician Lee Woodruff.
Stretching
exercises prior to the work shift also address potential ergonomic
issues.
Absolute zero
Intel
programs and involvement have driven its injury/illness rate close to
zero. So, what does
it do for an encore? The company wonders the same thing.
“We
are in uncharted waters right now,” says Niekerk. “We are the best
— far better than anybody else — and we have those discussions
internally. We’ve even had people ask us if we are doing too good of
a job, if we are spending too much time on this.”
The
company is quick to respond.
“How
many people getting hurt is ‘doing too good’?” asks Wick. “If
I believe that some incidents or some injuries are non-preventable,
where does it stop? If I believe that about one, I will believe that
about two and three. At some point, I compromise my entire attitude
toward the value
of an Intel employee’s life.”
To
paraphrase, Wick won’t be happy until the rate hits absolute zero
— zero incidents, zero injuries.
“Is
that a goal or a possibility? It’s both,” he says.
Wick
and Parker think Intel employees hold the keys.
“We
have to unleash the creativity,” he says. “We have an incredibly
creative workforce, 85,000 strong. That’s where the new ideas will
come from.”
Parker
concurs because he feels employees have adopted the safety message,
both on the job and off.
As
he tells it, an Intel employee wears safety glasses while mowing the
lawn. An Intel employee wears a helmet while riding a bike or a
motorcycle. An Intel employee always buckles up. And, an Intel
employee always holds the handrail while using the stairs.
“Are
they living it? I knew we were there when Craig Barrett got the CEO
job from Andy Grove
(in May 1997),” says Parker. “The TV cameras were rolling as they
came down a set of stairs after the meeting. The day after the
five-second clip was aired, Craig got 150 e-mails from employees
telling him that he wasn’t holding the handrail.”
Was
that behavior somewhat neurotic? Maybe. Was it politically incorrect?
Perhaps. Was it thinking safely? You bet.
This article appeared in the
August/September 2002 issue of MRO Today magazine. Copyright 2002.
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